By: Kaitlyn Carey Growing up in the agriculture industry we often take for granted the fact that we understand where our food comes from, what goes into making the clothes we wear and how many resources are involved in constructing the roof over our head; it’s hard for us to believe that others within our community are so far removed …
HeartBrand is Thankful
It’s the season of thanksgiving. A time to reflect upon the year coming to pass and to be thankful for all that we have accomplished and look toward the future with thanksgiving. At HeartBrand, this time of year is one of our most treasured. It’s a time where we gather together, share a table with friends and family alike and, …
Why Breed Akaushi?
Headquartered in Harwood, Texas, fourth generation Akaushi breeders, the Beeman family, have a passion for the American beef industry. This passion stems from the most exciting new breed of cattle—Akaushi. Akaushi genetics provide a multitude of new opportunities in developing markets, superior marbling, quality cow performance and improved health benefits of beef products. The HeartBrand program includes nearly 14,000 …
What is An Akaushi?
What’s An Akaushi? Clay Coppedge, Progressive Farmer Japanese cattle breed is poised to raise the quality bar for the U.S. beef industry. The cows at HeartBrand Ranch might look conventional enough to the casual observer, but a livestock producer will notice one thing right away—they’re red, not the usual black. The differences are more than hide-deep at this ranch, near …