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Family Matters Online Sale

Join us for the HeartBrand Cattle Family Matters Online Sale on April 30 at 6 pm CST. The sale features 52 lots of Cow/ Calf Pairs, Bred Females, Open Heifers and foundation Semen!

Hear About Our Program

American Ranchers across the nation strive to optimize their herds for efficiency and some are finding extra premiums with a special breed of cattle called Akaushi. Learn from ranchers across the country who have harnessed the power of Akaushi. This genetic advantage has enabled them to meet market demands, enhance operational efficiency, and ultimately achieve greater profitability compared to previous years.


The Akaushi Advantage




Superior Carcass Quality Without Compromising Performance

Introducing HeartBrand® Cattle’s Akaushi genetics is a low-risk option that expands opportunities for grid premiums and quality-based markets – leading to increased profits for you.

HeartBrand Cattle Akaushi genetics also:
• Improve quality grade and marbling of cattle in just one generation
• Improve cattle performance and temperament
• Hybrid vigor in your herd
• Provide access to a growing U.S. market for this high-end beef


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Add Akaushi Genetics to Your Current Cow Base

If you want to earn a higher premium and double the prime grade in just one generation, consider adding HeartBrand Cattle's Akaushi genetics to your herd. With Akaushi beef in high demand, HeartBrand Cattle's Akaushi genetics are a fast way to increase your herd’s profitability.

HeartBrand Cattle offers convenient ways to add Akaushi genetics to your current cow-base and our unique buyback program can offer a way to raise your grades and your premiums.