Why Breed Akaushi?

  Headquartered in Harwood, Texas, fourth generation Akaushi breeders, the Beeman family, have a passion for the American beef industry. This passion stems from the most exciting new breed of cattle—Akaushi. Akaushi genetics provide a multitude of new opportunities in developing markets, superior marbling, quality cow performance and improved health benefits of beef products. The HeartBrand program includes nearly 14,000 …

5 Reasons to Eat HeartBrand Beef

Certified Akaushi Beef provides an eating experience that is above and beyond what any other branded beef product can offer. It’s more than just tender and flavorful. Akaushi cattle provide the best-tasting, and most healthy beef you can eat. Healthy Fats One of the main things that sets Akaushi cattle apart from the rest of the beef on the market …

Texas Ranch Helps Brazil Boost Beef Quality

Pallets filled with American Akaushi cattle genetics are about to make a long trip from Elgin, Texas to Brazil. In a monumental moment for beef quality, HeartBrand Beef will ship 32,440 straws of American Akaushi semen for use on Nelore cattle in Brazil. Collected by Elgin Breeding Service (EBS) from 11 full-blood HeartBrand Akaushi bulls, this will be the largest …

What is An Akaushi?

What’s An Akaushi? Clay Coppedge, Progressive Farmer Japanese cattle breed is poised to raise the quality bar for the U.S. beef industry. The cows at HeartBrand Ranch might look conventional enough to the casual observer, but a livestock producer will notice one thing right away—they’re red, not the usual black. The differences are more than hide-deep at this ranch, near …